Which are the most luxurious watches in the world? Among hundreds existing expensive watch brands we can highlight the really luxurious watch brands. As a rule, these brands produce luxurious watches for over a hundred years and continue to do this successfully nowadays. For example, legendary watch brand Audemars Piguet was founded in 1875, Jaeger-LeCoultre – in 1833 and Vacheron Constantin produces their luxury watches since 1755. We’ve gathered a collection of luxury watches brands which will be an exceptional choice for men. For those who thought that improving technology would render the classic watches obsolete, doesn’t seem that time is coming anytime soon. Luxury watches continue being coveted pieces for the enthusiastic rich.

Here we take a look at the top luxurious watch brands for men.  


This is supposed to be the most famous luxury watch brand, so much so that for the uninitiated, this is ‘the’ luxury watch brand. Regularly featured on Forbes’ lists of the world’s most powerful brands, its British origins are reflected in its classic designs. At 2,000 handmade watches per day, it continues being the largest single luxury watch brand. Over the years, it has featured in countless classic movies, making it a household name for its timeless pieces. Justin Timberlake, David Beckham, and Kanye West are some of the celebrities who are proud owners of Rolex luxury watches. And we’ve even created a list of the most expensive Rolex watches ever sold. Paul Newman’s Rolex Daytona was sold at auction for mind blowing $ 17,752,500 and thus became the world’s most expensive wristwatch ever sold.


Audemars Piguet was founded in 1875 by the Swiss Jules-Louis Audemars and Edward-Auguste Piguet and is still owned by those founding families. Producing 36,000 timepieces a year, this brand is so perfect that even Tiffany & Co and Bulgari use their movements. It was dubbed the Royal Oak in 1972 and created the first oversized watch named the Royal Oak Offshore in 1993. Innovation being its trademark, this brand also had the world’s first steel luxury sports watch, the first jumping second hand, and the thinnest watch among others. Tom Cruise and Usher are some of the celebrities that own Audemars Piguet watches. With price tag of $ 869,000 the Royal Oak Complication stands on the top of the list of most expensive timepiece among luxurious Audemars Piguet watches.


Founded in Geneva in 1755 by Jean-Marc Vacheron, this is among the oldest manufacturers of luxury watches. It is now a part of the Richemont Group. Among its many famous wearers across the ages are Napoleon Bonaparte, Harry Truman and Pope Pius IX. The 2012 Metiers d’Art ‘Les Univers Infinis’ collection with its interlocking shapes was fantastic . The Reference 57260, a 57-complication watch, was released in 2015. It took three watchmakers 8 years to create the masterpiece, and is supposed to be the world’s most complicated mechanical work. The most luxurious Vacheron Constantin watch was created in 1979 and $11 million diamond encrusted Vacheron Constantin Kalista is the most pricey product by the brand.


A team of competing brands are at present trying to reverse engineer the brand’s world-renowned complicated mechanics which took 200 years and some of the best brains and skills to develop! Ever since its founding in 1851, the breathtaking mechanics coupled with the traditional styling have m ade Patek Philippe a household name in royalty, with some famous wearers being Queen Victoria, Robert Downey Jr., and Nicholas Sarkozy. A rare, stainless steel luxurious Patek Philippe Reference 1518 wristwatch was sold for over $ 11 million at a Phillips auction in 2016.


Though it started its journey in 1860 with ladies’ watches, today it is worn by the likes of Michael Fassbender and Colin Firth . This Swiss watchmaker also is the official partner of both the Cannes Film Festival and the Historic Grand Prix of Monaco. A Chopard is easily distinguished by its great attention to detailing and its classic look. In 2013, they added to their coolness by starting to promote products using ethically sustainable gold. Estimated price of extremely luxurious Chopard 201 Carat Watch is $25 Million USD which makes it the most expensive watch of the brand.


They are often regarded as the MIT of watchmaking due to the number of innovations they have brought in the field of watch technology. Since its inception, this brand based in Vallee de Joux had produced at least a thousand movements. It has taken its famous regard for intricacy to another level by creating the world’s smallest watch caliber . The Reverseo Tourbillo flouting a flip- over rectangle case is flawlessly elegant. Stunning luxury watch Jaeger LeCoultre Joaillerie 101 Manchette was gifted by Jaeger LeCoultre to queen Elizabeth II on the occasion of the 60th year of reign. The watch features 576 diamonds, looks like a bracelet and it is priceless.


Famous for their delicate and intricate enamelled pieces, this was placed as the 6 th most prestigious jewellery brand back in 2008 by The Luxurious Institute. It began in 1874 as a manufacturer of movements and then graduated to its own line in the 1900s. The most expensive watch of the brand is luxurious Piaget Emperador Temple Watch – $ 3.3 million.


What higher recommendation can a brand have than being dubbed as ‘the jeweler of kings and the king of jewelers’ by the King Edward VII of England himself? This Parisian jewellery and watch company have also been favoured by the likes of John F. Kennedy, Sofia Vergara, and Angelina Jolie and comes with its signature Roman numerals. Secret Phoenix Decor Watch is considered as the most expensive wristwatch made by Cartier. It is enclosed with 3010 diamonds and the price tag is $ 2,76 million.


Starting business in 1980, Hublot is now a part of the LVMH group. They rose to prominence with the release of the Big Bang Red Gold watch and have since become a favorite among men especially in the field of sports. Their trademark masculine pieces have been seen on Jay Z and Kobe Bryant. In 2010 they were appointed the official Watchmaker of Formula 1. The most expensive luxury Hublot watch is also known as the Hublot, which goes at a breathtaking $ 5 million.


Omega has turned sports luxury into an absolute science, and it can be regularly seen in James Bond films or on the wrists of Olympians across the world. The brand is not luxury alone and takes durability very seriously. It is not only worn by the ‘fastest’ people on earth but also by those going out as in 1969, it became the first luxury watch to be worn on the moon, thanks to Edwin Aldrin. Omega Stainless Steel Tourbillon 301 was sold for CHF 1,428,500 at the Phillips Geneva Six, thus became the most expensive luxury Omega timepiece ever sold at an auction.


It derives its name from its first customers consisting of around fifty navies in the 1800s. Now, it is among the best luxury watch brands in the world. Their irreproachable mechanics have led to them being heaped with rewards and patents. The brand remains true to its origins as marine chromometer specialists by its standard nautical themes. The Marine Tourbillon and the Jade ‘Lionfish’ are some of its newest highs. The exquisite and luxury Ulysse Nardin The Royal Blue Tourbillon Watch features 568 baguette diamonds and 234 baguette-cut royal blue sapphires. Price: $1.1 million.


Roger Dubuis bridged the past with the present by combining complex Swiss mechanics with avant-garde design when he started making his watches in 1995. Collections like the Hommage have become timeless. The Excalibur Quatuor is the most expensive watch produced to date by Roger Dubuis and is priced at $1,125,000.


If you want some refined Italian taste added to your Swiss sophistication, Panerai should be your pick. Its advanced ‘Radiomir’ technology provides the maximum legibility underwater or in darkness. It is owned by Richemont at present and contributes to sports luxury with its partnership with Ferrari. Any of a few dozens of luxury Panerai Kampfschwimmer Watch with a gorgeous brown dial and an alligator bracelet strap costs $1 million.

BLANCPAIN – SINCE 1735 From 1735 to 1932

Blancpain was owned by the original Blancpain family, but was bought by The Swatch Group when the last Blancpain’s daughter did not want to continue with the watch business. Blancpain has a wide range of watches available, from simple designs to more elaborate styles. Pieces have been owned by Vladimir Putin, Francis Ford Coppola and Jacques Cousteau among others. The most expensive and luxurious Blancpain watch is for the ladies – Blancpain Specialites Tourbillon Diamonds Watch – and with price tag of $1.34 million.


Having entered the game in 1999, it has become a big luxury brand very quickly. The secret is that it has created a space for itself among the young thanks to its innovative and unconventional designs. Tourbillon RM 008 is one of its best models and has such advanced features that people are still struggling to come to terms with all of them. Extraordinary and luxurious Richard Mille Tourbillon RM 56-02 Sapphire watch costs $ 2 million.


This German brand has given tough competition to the Swiss in the past century to emerge as one of the best technological achievers . Except for a few limited-edition pieces, each watch runs on large mechanical movement created in-house. Most of the cases are made of platinum or different shades of gold with the faces having a highly Teutonic look. Lange & Söhne’s Grand Complication watch debuted in 2013 and is currently the brand’s most expensive luxury watch with its price tag of $2.5 million.

By John Cicioni

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